More than $150 million. That’s how much campaigns, party committees and outside groups spent on political direct mail in the 2014 cycle—just through the end of August—according to a recent analysis by Politico. At a time when data-driven digital advertising is the talk of the campaign world, candidates and campaigns are still spending heavily on […]
HOUSTON, June 23, 2014 /PRNewswire/ — For any restaurant or small business to succeed, they must identify, grow and retain a customer base. To help restaurant owners understand how to reach new customers, the U.S. Postal Service hosted a discussion with Underbelly’s Chef Chris Shepherd, Restaurant Owner and 2014 James Beard Foundation Award Winner, today […]
This fall, USPS is adding a host of new features to the Every Door Direct Mail online tool. Highlights include new filters that will allow customers to view and refine routes using demographic data in order to better target mailings. Other improvements include: A larger, easier-to-read map. A “Quick-Check” feature to help customers determine if […]