PMG Optimistic About Mailing Industry Opportunities Amid Stronger Economic Conditions

Says marketers giving mail a fresh look due to better data and technology integration SALT LAKE CITY — In a state of the business address to postal customers, Postmaster General and CEO Patrick R. Donahoe gave an upbeat assessment of the opportunities facing the mailing industry.

USPS Sample Showcase Delivers Results for Product Marketers

WASHINGTON — Sending product samples in the mail is a proven way to engage consumers, test new products and generate sales. Now, with the introduction of an innovative co-op service from the U.S. Postal Service, thousands of households across the nation will soon receive packages brimming with food and personal care sample items sure to […]