Registration has begun for the Mobile Buy It Now promotion at the Business Customer Gateway website.

The promotion provides an upfront postage discount to qualifying mailers who use mobile technology with their mailpieces that drive mobile purchases.

The August 2013 Mobile Buy It Now webinar is available for viewing here and also on at usps.com website. The webinar provides mailers with program and participant requirements.

For additional information on the Mobile Buy It Now promotion and the USPS 2013 Promotions Calendar, visit the RIBBS website.