Jun 19th
USPS: Nation’s oldest catalog still going strong
Catalogs are making a comeback — but don’t tell that to Hammacher Schlemmer, whose mailings never went away. The prestigious retailer of high-tech gadgets and unusual products mails about 60 million catalogs each year. The publication debuted in 1881, making it the nation’s longest-running catalog. “There is no [better] mechanism to get your brand in […]